Shoppers are wary of digital shelf labels, but a study found they don't lead to price surges

Digital price labels, which are rapidly replacing paper shelf tags at U.S. supermarkets, haven't led to demand-based pricing surges, according to a new study that examined five years' worth of prices at one grocery chain.

Jun 9, 2025 - 09:48
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Shoppers are wary of digital shelf labels, but a study found they don't lead to price surges
Digital price labels, which are rapidly replacing paper shelf tags at U.S. supermarkets, haven't led to demand-based pricing surges, according to a new study that examined five years' worth of prices at one grocery chain.