When scientists share their failures, the public trusts them more
In an age where trust in science often feels like it's teetering on a fault line, new research from the University of Michigan offers a simple but powerful insight: When scientists share their struggles—especially their failures—they may actually earn more public trust.
In an age where trust in science often feels like it's teetering on a fault line, new research from the University of Michigan offers a simple but powerful insight: When scientists share their struggles—especially their failures—they may actually earn more public trust.
