Fabric Launches Concierge Virtual Care with Subscriptions & Integrated Lab Testing

What You Should Know:

– Fabric, a leader in care delivery and consumer experience, today announced major updates to its Virtual Care platform, including the launch of a subscription-based care model that brings consumer-grade convenience and continuity to traditional healthcare organizations.

–  These enhancements enable health systems, payers, employers, and digital health companies to offer more personalized, concierge care at scale—helping them expand access, build patient loyalty, and stand out in an increasingly competitive market. Additional updates include integrated at-home and in-person lab testing, seamless EMR integration, and a reimagined digital experience.

Fabric Expands Virtual Care Platform to Power the Future of Connected Healthcare

Fabric is accelerating the transformation of digital health with an integrated platform that unifies care delivery, automates workflows, and enhances the patient and provider experience. Designed to simplify and standardize healthcare interactions, the platform brings together AI-driven tools, virtual services, and seamless integrations that support faster, more coordinated, and higher-quality care.

Trusted by over 30,000 employers, payers, and health systems—including Intermountain Health, OSF HealthCare, MUSC Health, and Highmark—Fabric delivers technology-enabled care models across all 50 states. Backed by leading investors such as General Catalyst, Thrive Capital, GV (Google Ventures), and Salesforce Ventures, Fabric pairs clinical staffing with intelligent infrastructure to support urgent and behavioral health needs virtually.

A Scalable Platform to Meet Growing Demand

As healthcare organizations confront mounting capacity constraints, staffing shortages, and rising costs, Fabric’s latest advancements are designed to strengthen competitiveness at the front door of care. By embedding virtual capabilities directly into existing systems, Fabric enables partners to deliver more responsive, accessible, and cost-effective services.

Recent product innovations include:

• Integrated Nationwide Lab Testing: Providers can now order and review lab results directly within the Virtual Care platform. Patients have the flexibility to complete testing either at home using mailed kits or at partner lab locations nationwide. Both insurance and cash-pay options are supported, expanding access to diagnostic services.
• Virtual Care Subscriptions: Enabling new care delivery models, subscriptions support long-term patient-provider relationships beyond one-off visits. This proactive, concierge-style model fosters continuity, loyalty, and improved health outcomes.
• EMR-Embedded Workflows: Fabric now integrates directly into electronic medical records, allowing providers to remain within their existing workflows. Patient single sign-on (SSO) is also supported, ensuring seamless and secure access.
• Enhanced Digital Experience: A reimagined patient interface includes advanced symptom search, SEO-optimized condition guides, and a streamlined login and registration process—helping users navigate care more efficiently and intuitively.

These features build on Fabric’s comprehensive care and engagement suite, which includes tools like the Provider Directory, AI Assistant, Intake & Care Guides, and Engagement & Pathways. The company has also been recognized by AVIA as a leader in virtual visit solutions, delivering:

• An average 89-second provider work time for asynchronous visits
• 2–4x faster video consultations through hybrid workflows
• 92% adherence to prescription guidelines
• A 77 NPS among patients receiving prescriptions

A Legacy of Innovation in Virtual Care

“Fabric has helped define asynchronous care delivery and reimagine how patients connect with providers,” said Aniq Rahman, CEO and Founder of Fabric. “These latest product investments significantly expand the scope of virtual treatment while making every visit faster, easier, and more effective for both patients and clinicians.”

With a strong foundation in virtual care and a forward-looking product roadmap, Fabric continues to lead the shift toward intelligent, connected healthcare—reducing friction, expanding capacity, and delivering measurable value across the healthcare ecosystem.