‘You sold it – now recycle it’: the protesters mailing worn-out clothes to the shops they bought them from

Charity shops won’t take them. Councils incinerate them. Retailers dump them on the global south. We’re running out of ideas on how to deal with our used clothes – and the rag mountain just keeps growingIn February, a threadbare polycotton bedsheet landed on the desk of Simon Roberts, CEO of Sainsbury’s. A “protest by post”, it had been sent by the Sheffield-based designer, maker and eco activist Wendy Ward. “I purchased this from Sainsbury’s at least 10 years ago,” she wrote in the accompanying letter. “It has served me well. However, I have no sustainable options available for what I should do with it.” Beyond repair, it was too damaged to donate to a charity shop, she explained. She couldn’t compost it as it had been blended with polyester, and she couldn’t repurpose it as cleaning cloths, as, being polycotton, it wasn’t absorbent. And, she added, “I don’t want to put it into a textile recycling collection as the likelihood is that it will be shipped overseas or incinerated and not recycled.” Ward qualified her assertions with links to respected sources – as a sustainable fashion PhD student, she is well informed on such matters.“The only action I can personally take,” she continued, “is to put it into my general waste bin. I don’t want to do this, as in Sheffield all general waste is incinerated as ‘energy recovery’. This isn’t a sustainable option as such processes have been shown to be as damaging to local air pollution as burning coal.” So, she concluded, “as Sainsbury’s is responsible for designing and manufacturing this product, making decisions to use polycotton with no consideration for what could be done once it reaches the end of its life, I have decided to return it to you. I would really love to hear what you decide to do with it.” Continue reading...

Apr 29, 2025 - 11:05
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‘You sold it – now recycle it’: the protesters mailing worn-out clothes to the shops they bought them from

Charity shops won’t take them. Councils incinerate them. Retailers dump them on the global south. We’re running out of ideas on how to deal with our used clothes – and the rag mountain just keeps growing

In February, a threadbare polycotton bedsheet landed on the desk of Simon Roberts, CEO of Sainsbury’s. A “protest by post”, it had been sent by the Sheffield-based designer, maker and eco activist Wendy Ward. “I purchased this from Sainsbury’s at least 10 years ago,” she wrote in the accompanying letter. “It has served me well. However, I have no sustainable options available for what I should do with it.” Beyond repair, it was too damaged to donate to a charity shop, she explained. She couldn’t compost it as it had been blended with polyester, and she couldn’t repurpose it as cleaning cloths, as, being polycotton, it wasn’t absorbent. And, she added, “I don’t want to put it into a textile recycling collection as the likelihood is that it will be shipped overseas or incinerated and not recycled.” Ward qualified her assertions with links to respected sources – as a sustainable fashion PhD student, she is well informed on such matters.

“The only action I can personally take,” she continued, “is to put it into my general waste bin. I don’t want to do this, as in Sheffield all general waste is incinerated as ‘energy recovery’. This isn’t a sustainable option as such processes have been shown to be as damaging to local air pollution as burning coal.” So, she concluded, “as Sainsbury’s is responsible for designing and manufacturing this product, making decisions to use polycotton with no consideration for what could be done once it reaches the end of its life, I have decided to return it to you. I would really love to hear what you decide to do with it.” Continue reading...