Math Men: Should Amazon, Disney, Warner, Others Be Wary of Data-Focused Merger of Omnicom, Interpublic?

A looming merger of two titans of the advertising industry may put a few new curves in Madison Avenue. Omnicom Group, one of the world’s biggest providers of advertising and marketing services, is set to acquire rival Interpublic Group, creating a massive entity that will have significant influence over how many of the world’s top […]

Feb 7, 2025 - 18:24
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Math Men: Should Amazon, Disney, Warner, Others  Be Wary of Data-Focused Merger of Omnicom, Interpublic?
A looming merger of two titans of the advertising industry may put a few new curves in Madison Avenue. Omnicom Group, one of the world’s biggest providers of advertising and marketing services, is set to acquire rival Interpublic Group, creating a massive entity that will have significant influence over how many of the world’s top […]