Dubai Duty Free salutes success at Travel Retail Superstars Awards
The leading travel retailer earned two awards in the Middle East & Africa category: ‘Innovation – Back Office’ for Oracle SIM Handheld Devices (Merchandising) and ‘Star Individual – Frontline’ for Sales Assistant Mushtaque Nuriddin Nadkar.
UAE. Dubai Duty Free is celebrating its success after winning two accolades at the fourth edition of the Travel Retail Superstars Awards hosted by The Moodie Davitt Report.
These awards celebrate the frontline and back office heroes, heroines, managers and staff within the travel retail community who consistently go above and beyond the call of duty to serve travelling consumers.
As revealed last week, the leading travel retailer has been recently honoured with two Middle East & Africa category awards. These are ‘Innovation – Back Office’ for Oracle SIM Handheld Devices (Merchandising) and ‘Star Individual – Frontline’ for Sales Assistant Mushtaque Nuriddin Nadkar.
Dubai Duty Free Managing Director Ramesh Cidambi said: “We are thrilled to be recognised again at the Travel Retail Superstars Awards for our innovation and exceptional customer service. Thank you to the judges and congratulations to our great team of staff.”
Recognised as a trailblazing initiative, the deployment of Oracle SIM (Store Inventory Management) Handheld Devices by Dubai Duty Free’s Retail Support – Merchandise Team underscores the company’s focus on innovation, preparing it for future technological trends and reinforcing its competitive advantage in a dynamic travel retail landscape.
Dubai Duty Free Sales Assistant Mushtaque Nuriddin Nadkar was also celebrated for his commitment to exceptional service, leadership and team support.
The leading travel retailer has won 11 accolades since the Travel Retail Superstars Awards were launched as part of the second Virtual Travel Retail Expo in 2021. 
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