Beer sold in grocery stores drives higher sales in other categories
When a grocery store starts selling beer, its sales grow beyond just six-packs and cases: Households, and beer-purchasing households in particular, visit the store more frequently and increase their total monthly grocery expenditures, according to new Cornell research.
When a grocery store starts selling beer, its sales grow beyond just six-packs and cases: Households, and beer-purchasing households in particular, visit the store more frequently and increase their total monthly grocery expenditures, according to new Cornell research.
What's Your Reaction?
