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A complete timeline of the controversy between 'It Ends With Us' actors Blake Lively and Justin Baldoni
"It Ends With Us" stars Blake Lively and Justin Baldoni have filed lawsuits amid a feud over the movie. Here's a timeline of all the key events.
Lia Toby/Getty Images, James Devaney/Getty Images
- Rumors of a feud between "It Ends with Us" costars Blake Lively and Justin Baldoni kicked off in August 2024.
- Months later, Lively filed a sexual-harassment complaint against Baldoni and accused him of a smear campaign.
- Baldoni filed a $250 million libel lawsuit against The New York Times for its story on Lively's complaint.
The "It Ends With Us" press tour in the summer of 2024 was overshadowed by rumor and speculation.
Ahead of the film's release in August 2024, fans suspected a feud between lead star Blake Lively and Justin Baldoni, her costar and director.
Some blamed Lively without knowing what caused their apparent falling-out and criticized her on social media.
The film survived the backlash and became one of the biggest hits of the summer, grossing $350 million worldwide.
In December 2024, Lively filed a legal complaint against Baldoni.
Here's everything we know about the situation.
Baldoni did not interact with other cast members at press events.
John Nacion/Variety via Getty Images
Fans suspected that something was amiss when Baldoni and Lively didn't interact during the press tour, despite playing partners in the film.
Lively teamed up with costars Brandon Sklenar and Isabela Ferrer for press events and with Colleen Hoover, the author of the book the film is based on, for interviews and TV spots. Meanwhile, Baldoni did a lot of solo press.
When they both attended the New York premiere on August 6, they were not photographed together.
Lively posed with her castmates, Hoover, her husband Ryan Reynolds, and Hugh Jackman, his "Deadpool & Wolverine" costar. Meanwhile, Baldoni was photographed with his wife and some of the other producers who worked on the film.
While speaking to Entertainment Tonight on the carpet at the New York premiere, Baldoni said why he was stepping back from the limelight. John Nacion/Getty Images
"This isn't my night — this is a night for all the women who we made this movie for," he said." This is a night for Blake, this is a night for Colleen. I'm just so grateful that we're here, five years in the making."
Regardless of his comments, fans theorized about the potential drama between the two on social media.
The speculation intensified after a user on the r/ColleenHoover subreddit posted on August 6, 2024, that Lively and Hoover did not follow Baldoni on Instagram. Fans also noticed that the film's other stars, including Sklenar, Ferrer, and Jenny Slate, did not follow Baldoni. Jojo Whilden/Sony Pictures Ent.
Business Insider could not verify whether they previously followed him.
Baldoni followed all of them except Hoover.
Fans wondered if the apparent beef was one-sided or if Baldoni was at the center of a wider fracture, especially since, during pre-production, Hoover and Baldoni appeared on each other's Instagram feeds multiple times.
Adding to this theory was a clip of Slate seemingly sidestepping a question about Baldoni at the movie's New York premiere. Asked about having Baldoni as both a scene partner and a director, she responded by not mentioning him and instead speaking about how "intense" it must be to do both jobs.
i just found out about the whole 'it ends with us' cast drama and omg they asked her what it was like to work with justin and she completely ignored the question
