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Romantasy and BookTok driving a huge rise in science fiction and fantasy sales
The subgenre helped increase the market share by 41.3% last year aided by bestseller Fourth Wing from Rebecca Yarros while food and drink topped nonfiction salesSales of science fiction and fantasy books rocketed last year, with their value increasing by 41.3% between 2023 and 2024.The booming popularity of romantasy – the subgenre blending elements of fantasy and romance that is a favourite of TikTok’s BookTok community – helped drive the rise. Continue reading...
The subgenre helped increase the market share by 41.3% last year aided by bestseller Fourth Wing from Rebecca Yarros while food and drink topped nonfiction sales
Sales of science fiction and fantasy books rocketed last year, with their value increasing by 41.3% between 2023 and 2024.
The booming popularity of romantasy – the subgenre blending elements of fantasy and romance that is a favourite of TikTok’s BookTok community – helped drive the rise. Continue reading...
