Exclusive: ‘The Game’s Getting Harder’—American Airlines CEO Reveals Premium Pivot In Closed-Door Meeting
After the American Airlines earnings call last week, CEO Robert Isom spoke to employees in a ‘State of the Airline’ address. I’ve reviewed a recording of this private event. While he began by repeat his standard mantra about “being a reliable airline” as a starting place – as though it’s the only thing they need to accomplish, rather than table stakes – he pivoted to talking later about using it as a building block to attract customers willing to pay more for better services. Continue reading Exclusive: ‘The Game’s Getting Harder’—American Airlines CEO Reveals Premium Pivot In Closed-Door Meeting...
After the American Airlines earnings call last week, CEO Robert Isom spoke to employees in a ‘State of the Airline’ address. I’ve reviewed a recording of this private event.
While he began by repeat his standard mantra about “being a reliable airline” as a starting place – as though it’s the only thing they need to accomplish, rather than table stakes – he pivoted to talking later about using it as a building block to attract customers willing to pay more for better services.
Continue reading Exclusive: ‘The Game’s Getting Harder’—American Airlines CEO Reveals Premium Pivot In Closed-Door Meeting...